作者： 發布時間：2018-11-10 關注度：179
近日，由格魯吉亞國家葡萄酒局合作公司“Swirl Wine Group”組織的格魯吉亞葡萄酒品鑒會在英國倫敦舉辦，英國葡萄酒行業人士以及媒體代表參加了此次活動。
品鑒的葡萄酒都是采用經典和傳統的格魯吉亞方法制作而成。品鑒會由英國葡萄酒大師Sarah Abbott的“Swirl Wine Group”負責人主持。據她介紹，今年格魯吉亞葡萄酒在英國取得了成功。
“格魯吉亞葡萄酒今年在英國取得了不錯的成績。格魯吉亞葡萄酒對于許多英國進口商和葡萄酒貿易商來說，是新穎的。他們中的許多人將格魯吉亞葡萄酒作為他們新的選品，并簽訂了合同，且已經計劃未來的合作。格魯吉亞各類紅葡萄酒，白葡萄酒和陶罐葡萄酒在節日中有非常好的代表性。雖然格魯吉亞葡萄酒對我們來說是新的，但我們看到釀酒師越來越感興趣”Sara Abbott說。
在“Swirl Wine Group”的支持和當地進口商的組織下，“Qvevri葡萄酒節”將于今年11月8日在倫敦舉行，這將是另一項促進格魯吉亞葡萄酒普及和認知的重要活動。
根據格魯吉亞國家葡萄酒局市場營銷和公關部主任Irakli Cholobargi的說法，在英國展示格魯吉亞葡萄酒非常重要，因為這是世界上最大的進口國之一。
“自2014年以來，英國已成為格魯吉亞葡萄酒出口的潛在增長戰略市場。根據該機構的營銷戰略，格魯吉亞公司在英國參加各種展覽和品鑒活動，格魯吉亞為英國葡萄酒專業人士組織葡萄酒之旅。這類活動旨在提高倫敦對格魯吉亞葡萄酒的認識和普及，在歐洲的葡萄酒行業這被認為是決定趨勢的趨勢。”Irakli cholobargiam表示。
根據今年9個月的數據，格魯吉亞向英國出口了6.8萬瓶葡萄酒，比去年同期高出22％。
Georgian wine tasting was held for the wine industry and media representatives in London, the capital of UK.
The event was organized by the National Wine Agency contractor company"Swirl Wine Group" and there were various wines made with classic andtraditional Georgian methods represented at the event.
Tasting was lead by the head of "Swirl Wine Group", British master of wine Sarah Abbott. According to her, this year was successful for Georgian wine in the UK.
“Georgian wines had fantastic results in the UK this year. British importers and wine traders discovered new Georgian wines, new contracts were signed and future cooperation was planned. Georgian wine variety of red, white and amber wines were widely represented at the festival. Georgian wine is new for us, but we see growing interest from the winemakers "- stated Sara Abbott.
With the support of “Swirl Wine Group " and organization of the local importers, “The Qvevri Wine Festival” will be held in London on November 8 this year, which will be another important activity for promoting Georgian wine popularization and awareness.
According to Irakli Cholobargi, Head of Marketing and PR Department of the National Wine Agency, presentation of Georgian wine in Great Britain is very important because this country is one of the biggest importer in the world.
"With the agreement of the National Wine Agency and the wine industry,since 2014 the UK has emerged as potentially growing, strategic market for Georgian wine exports. According to the marketing strategy of the Agency,Georgian companies participate in the variety of exhibitions and tastings in the UK, wine tours are organized in Georgia for English wine professionals. This kind of activities are aimed at raising awareness and popularization of Georgian wines in London, the city, which is considered to bea trend in Europe to determine the trends in the wine industry "-said Irakli cholobargiam.
According to the data of 9 months of the current year, 68 thousand bottles of wine are exported from Georgia to the UK, which is 22% higher than the same period last year.
